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Our Research and Insights

A young south asian teenager playing cricket with friends

Change the Game for Girls

This research, supported by Metro Bank, explores why girls-only options matter – and what needs to change to close the team sport gap.

Professional female footballers meeting with young fans

Case Study: FA Player Appearances – The Influence of Elite Sport Stars

This report looks at the impact of elite sport stars on girls. The Football Association (FA) runs an established ambassador programme, enabling female football players to share their stories and inspire at a local level, with female players visiting schools and community groups for a number of years.