A mixed race woman aged 45-55 playing badminton

Research Report: The Ideal Sports Club for Women


Released under our former name, Women’s Sport and Fitness Foundation, this research was conducted by Verve to identify factors that create the ideal sports club environment for women.

I would say clubs are for people who are more serious about sport - they don’t just want a ‘knock about’ or a bit of fun, they want to have fun but it's more than that.
Jessica Creighton, BBC Online
  • 45 %

    of sports club members agreed sports clubs are dominated by men

    Women in Sport

  • 57 %

    thought that sports clubs were dominated by men

    *non-sports club members

    Women in Sport

Download the report