Our Research and Insights

Fit to Learn, Free to Play
7 JULY 2026
Published The impact of wearing PE uniform all day on PE days at school Our research shows that by allowing students to…

Tackling the Opportunity Gap in Sport for Girls
2 APRIL 2026
Published When a girl finds her team, everything changes. With the right team around them, girls gain more than a sporting opportunity:…

Reimagining Sport Coaching: Designing a System That Works for Women
21 JANUARY 2026
Published New research shows that sports coaching in the UK is a hostile environment for women. Coaches are the backbone of sport…

Let her dream: Tracking girls’ dream rates in sport
7 JANUARY 2026
Published Over the past five years, we have been tracking how increased visibility of elite women’s sport is shaping young girls’ dreams.…

Black Girls and Sport: A Breakup Story
21 MAY 2025
Published Black girls love sport. 60% dream of becoming elite athletes compared to 33% of White British girls. Sport is valued more highly…

Breaking Barriers: Supporting disabled teenage girls to be active
15 MAY 2024
Published Disabled teenage girls’ enjoyment of and positive attitudes towards sport continue to be lower than their non-disabled counterparts, but, in contrast,…

‘Boys will be boys’: Creating a new generation of male allies for girls in sport
6 MARCH 2024
Published Our work with women and girls has uncovered that at every life stage they face negative attitudes and discriminatory behaviours from…

Coaches Resource: Creating Mini Allies
6 MARCH 2024
Published Gender stereotypes are embedded in us all. They lead to biases and inequalities with wide-reaching consequences for children. In sport we…

Parents Resource: Creating Mini Allies
6 MARCH 2024
Published Gender stereotypes are embedded in us all. They lead to biases and inequalities with wide-reaching consequences for children. In sport we…