Explore how girls’ dream rates have changed over time
Hover over points on the graph with your mouse to discover girls’ and boys’ dream rates over the last five years.
Published
Over the past five years, we have been tracking how increased visibility of elite women’s sport is shaping young girls’ dreams.
Iconic moments such as the Lionesses’ first Euros win, Emma Raducanu’s 2021 US Open triumph, and Keely Hodgkinson’s Olympic gold in 2024, have inspired girls everywhere.
In 2026, a worrying trend has emerged. Despite the huge success of the Lionesses and Red Roses last summer, girls’ dream rates have dropped to the lowest level since we started reporting.
Why is this, and what are girls trying to tell us? Explore the full report below.
Hover over points on the graph with your mouse to discover girls’ and boys’ dream rates over the last five years.
If women’s sport is bigger than ever before, why are girls’ dreams fading? Read the full report to find out.
| Year | Girls | Boys |
| 2020 | 29% | 58% |
| 2022 | 31% | 53% |
| 2023 | 29% | 52% |
| 2024 | 38% | 59% |
| 2025 | 23% | 53% |