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Research Report: Prime Time – Commercial Investment in Women’s Sport

Published

This report, under the banner of the Commission on the Future of Women’s sport, explored the case for commercial investment in women’s sport.

If it's not something that viewers would pay to watch, then it's not something that broadcasters will pay to have.
Prime Time – Commercial Investment in Women’s Sport (263.83 KB)
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  • Only 3 %

    of UK sponsorship deals 2005-2009 were for women's sport

    Women in Sport

  • 50 %

    of people surveyed said that women's sport was 'On the way up'

    Women in Sport

Download the report

Prime Time – Commercial Investment in Women’s Sport (263.83 KB)