Girls offered free gym memberships to encourage active lives as part of new ‘Big Sister’ project
Girls aged between 9-15 years old in pilot areas are to be offered exclusive free gym memberships to help improve confidence, wellbeing and activity.
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Girls as young as five years old don’t feel that they belong in sport
Girls as young as five years old are being bombarded by messages that make them feel as though sport is not a place for them.
Our Aims
Find out how we are transforming sport for women and girls through our campaigns, partnerships and projects.
‘Boys will be boys’: Creating a new generation of male allies for girls in sport
Our research into what causes boys’ negative attitudes and behaviours to girls in sport in the early primary school years.
Toolkit: Reframing Sport for Teenage Girls
This toolkit is inspired by our research into reframing sport for teenage girls to help welcome them into sport and physical activity.
How women of colour are showing the way with authentic, human leadership
Letesia Gibson highlights the value of diverse leadership in the workplace.
Women losing out most as activity levels remain below pre-covid stats
The latest Sport England Active Lives data has shown that women's activity levels have failed to bounce back to those seen before the pandemic.
Our People
Say hello to our small but mighty team, creating change across the sector to encourage women and girls into sport.
Daughters and Dads programme highlights the power of father-figures in Women’s World Cup video campaign
Ahead of the 2019 Fifa Women’s World Cup, Women in Sport is highlighting the important role father and father-figures play in getting their daughters physically active.
Podcast
Welcome to The Women in Sport podcast! The podcast brings together insight, advice and expertise from across the sector.