2nd November 2023
We’re excited to have contributed to an article in CIMPSA’s SP&A magazine about how our Big Sister project tackled the drop-off in activity amongst teenage girls.
Big Sister inspired 3,000 girls to get active by offering free gym memberships, tailored workout classes and advice from Big Sister ambassadors – busting the myth that teenage girls are innately averse to exercise.
Writing in the article, Women in Sport’s Head of Policy, Partnerships and Public Affairs Lisa West says: “If we’re to give girls an equal chance we need to ensure there are enough well-designed opportunities for girls to participate, led by a workforce that understands their needs.”
Read the full article to find out how the sector can support teenage girls…