Our Research and Insights
Research Report: Gender Gap – Attitudes Towards Physical Activity in Teenagers
7 NOVEMBER 2017
Published Girls aged 11-18 years old exercise less regularly and for less time than boys. Only 8% of girls meet the Chief…
Research Report: Beyond 30% – Female Leadership in Sport
12 OCTOBER 2017
Published The report provides quantitative and qualitative research into the numbers and experiences of women on the board and in senior leadership roles in…
Research Report: Good Sports – Engaging Female Volunteers
11 OCTOBER 2017
Published This research focuses on gender discrimination within sports volunteering and sets out best practice solutions to counter this disparity. Many people choose to volunteer in sport, and…
Research Report: Changing the Game for Girls – Getting Girls Active
10 OCTOBER 2017
Published Changing the Game for Girls: In Action set out to better understand the low levels of physical activity among young girls in the…
Research Report: Silver Linings – Engaging Women in Sport in Later Life
9 OCTOBER 2017
Published Why are women continuing to miss out on the benefits that sport and physical activity brings as they get older? This report uses qualitative…
Research Report: Sport for Success – how sport helps women achieve professionally
8 OCTOBER 2017
Published The health benefits of leading an active lifestyle are widely known and researched but – until now – there has been little research…
Research Report: Keeping Women Active in Winter – Barriers to Participation
6 OCTOBER 2017
Published Participation in sport and physical activity declines in the colder, darker autumn and winter months. This report outlines the barriers to women taking…
Research Report: What sways women to play sport? – Motivations & Influencers
5 OCTOBER 2017
Published This report uses a behaviour change model to identify opportunities for sport to make better use of influence figures in order to get more women and girls…
Research Report: Understanding Women’s Lives – Engaging Women in Sport
4 OCTOBER 2017
Published Our innovative semi ethnographic qualitative approach to unlock new insight around: women’s lives in modern Britain and what’s important to them, women’s perceptions of sport…