Our Research and Insights
Research Report: Small Changes, Big Difference for Visually Impaired Women
17 OCTOBER 2016
Published Women with a visual impairment were chosen as the focus of this exploratory research for two reasons. Firstly, sports participation is…
Research Report: Exploring the Transition from Recreational to Challenge Rides
23 MAY 2016
Published There are a number of cycling challenge rides across the country each year and we know that women who participate in…
Research Report: Measuring Impact: ‘This Girl Can Run’ for England Athletics
23 MAY 2016
Published A digital campaign was created to activate Sport England’s ‘This Girl Can’ campaign around running, to include content that would inspire,…
Research Report: Say Yes to Success – the commercial benefits of partnership with professional women’s sports
11 MAY 2016
Published Through interviews with sponsors, broadcasters and organisers of four major women’s sports we reveal the details behind some exciting developments made…
Research Report: Trophy Women? No More Board Games – Getting gender diversity on boards
6 NOVEMBER 2015
Published Following six years of research by Women in Sport into the gender diversity of sports boards, female representation on the boards…
Research Report: Trophy Women? Checklist for Change – Tools to diversify your board
6 NOVEMBER 2015
Published Our proposed Checklist for Change lays out the core elements to which sports organisations should aspire, to build upon successes so…
Research Report: From Barriers to Benefits – The economic case for female participation in sport
1 SEPTEMBER 2015
Published We want women and girls to be equally able to experience the joy of playing in a team or achieving a…
Research Report: The Tipping Point – Confidence and Attitudes in 7 and 8 year old girls
26 MARCH 2015
Published The Government Equalities Office (GEO) commissioned Women in Sport, in partnership with the Youth Sport Trust, to undertake a new study to…
Research Report: Kick off Your Career – Turn your Passion for Football into a Job
9 MARCH 2013
Published The Football Association and Women in Sport have come together to show you how 20 women have succeeded in the football…