Research Report: Big Deal? The Case for Commercial Investment in Women’s Sport
This report, under the banner of The Commission on the Future of Women’s Sport, explored the case for commercial investment in women’s sport.
This report, under the banner of The Commission on the Future of Women’s Sport, explored the case for commercial investment in women’s sport.
Conducted in partnership with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport.
This report, under the banner of the Commission on the Future of Women’s sport, explored the case for commercial investment in women’s sport.
Conducted in partnership with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport.
Conducted in partnership with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport.
Conducted in partnership with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport.
This report highlights the practical, personal, social and cultural reasons why participation rates for women and girls are lower than men’s. The list of barriers also provides ideas for sports deliverers to implement to encourage behaviour change.
We want women and girls to be equally able to experience the joy of playing in a team or achieving a personal best, the boost to physical and emotional well-being from staying active, and the associated benefits for their academic achievement, careers and family life.