Research Report: From Barriers to Benefits – The economic case for female participation in sport
Published We want women and girls to be equally able to experience the joy of playing in a team or achieving a personal best, the boost to physical and emotional well-being from staying active, and the associated benefits for their academic achievement, careers and family life. However, as we set out in this report, we […]
Research Report: The Tipping Point – Confidence and Attitudes in 7 and 8 year old girls
Published The Government Equalities Office (GEO) commissioned Women in Sport, in partnership with the Youth Sport Trust, to undertake a new study to understand more about the influences on girls’ and boys’ PE, sport and physical activity participation at ages 7 and 8. The research, which built on the substantial body of existing evidence into girls’ […]
Research Report: Kick off Your Career – Turn your Passion for Football into a Job
Published The Football Association and Women in Sport have come together to show you how 20 women have succeeded in the football industry and how you can too. Kick off Your Career – Turn your Passion for Football into a Job (3.63 MB) Being a girl, they always tried to make you play netball, but […]
Research Report: The Ideal Sports Club for Women
Published Released under our former name, Women’s Sport and Fitness Foundation, this research was conducted by Verve to identify factors that create the ideal sports club environment for women. The Ideal Sports Club for Women (2.10 MB) I would say clubs are for people who are more serious about sport – they don’t just want […]
Research Report: Big Deal? The Case for Commercial Investment in Women’s Sport
Published This report, under the banner of The Commission on the Future of Women’s Sport, explored the case for commercial investment in women’s sport. Big Deal? The Case for Commercial Investment in Women’s Sport (457.88 KB) In reviewing investment in 2011, we asked ourselves the question, ‘Does women’s sport have a real commercial future?’ Independent, […]
Research Report: Female Psychology and Considerations for Coaching
Published Conducted in partnerships with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport. I just couldn’t hack it with the girls’ team. It was too complex and so mentally demanding. Coach Female Psychology and Considerations for Coaching (659.07 KB) Help us to keep driving […]
Research Report: Prime Time – Commercial Investment in Women’s Sport
Published This report, under the banner of the Commission on the Future of Women’s sport, explored the case for commercial investment in women’s sport. If it’s not something that viewers would pay to watch, then it’s not something that broadcasters will pay to have. Prime Time – Commercial Investment in Women’s Sport (263.83 KB) Help […]
Research Report: Coaching Myth Buster
Published Conducted in partnership with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport. Female athletes have their own training requirements: physiologically; biomechanically; nutritionally. Women in Sport Coaching Female High Performance Athletes (1.25 MB) Help us to keep driving change Women in Sport’s research is […]
Research Report: Coaching Female High Performance Athletes
Published Conducted in partnership with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport. I’m a basketball player and that’s what I want to be seen as, but I think gender always comes into account. Basketball player Coaching Female High Performance Athletes (1.25 MB) Help […]
Research Report: Female Physiology and Considerations for Coaching
Published Conducted in partnership with Sports Coach UK, this fact sheet forms part of a series on female coaches and coaching women in sport. Female Physiology and Considerations for Coaching (981.75 KB) Help us to keep driving change Women in Sport’s research is open to everyone. It has been used by major brands, broadcasters, policymakers […]